NEWS RELEASE

FOR RELEASE  July 25, 2002
CONTACT: Karen Scanlon or Dan Towery (765) 494-9555  

FEEDING PEOPLE WHILE PROTECTING THE ENVIRONMENT

New Video Available from the Conservation Technology Information Center

WEST LAFAYETTE, Ind.    Today there are 115 American consumers for every farm. Globally, the population is expected to reach 10 billion in the next 50 years. Demands for food production are increasing, and farmers are expected to produce more food, ensure the safety of that food and do so without harming the environment. 

A new video, Production Agriculture: Feeding People While Protecting the Environment, highlights America’s production agriculture and the impressive ways some farmers have used the systems approach to meet the need for more food without compromising the health of the environment.

The Conservation Technology Information Center and IMC Global are distributing this video (a $9.95 value) free to its members, conservation districts, ag and conservation organizations and to the media to help increase the understanding of conservation agriculture. 

In just over 10 minutes, this narrated video takes viewers from the origins of production agriculture to today’s cropland and livestock operations, and conservation plays a starring role. America’s farmers rely on innovative, science-based agricultural systems to grow more food while protecting soil and water resources. Tailored to site-specific conditions, these systems use a combination of sound conservation practices, including soil testing, conservation tillage and good soil fertility programs, to help farmers protect the environment while also increasing their economic returns.

Farmers throughout North America are using this systems approach, also known as Core 4 Conservation, to work for Better Soil, Cleaner Water for our environment, Greater Profits for agriculture and a Brighter Future for all of us.

To order a video, contact CTIC at 765-494-9555 or ctic@ctic.purdue.edu.

The Conservation Technology Information Center is a nonprofit organization, based in West Lafayette, Ind., dedicated to environmentally responsible and economically viable agricultural decision-making. CTIC is supported by a partnership of individuals, corporations, governmental agencies, associations, foundations, universities and media. For more information, go to www.ctic.purdue.edu.

IMC Global serves world agriculture as the largest global producer and supplier of concentrated phosphates and potash fertilizers. Its Back-to-Basics program educates growers on the importance and benefits of proper fertilization. Website: www.back-to-basics.net.

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